11.06.2024
The management of large retail companies is increasingly relying on AI tools. Tools such as generative AI assistants are designed to help employees carry out their tasks more efficiently.06.05.2024
Holograms only exist in science fiction films? In fact, holographic customer advice has now been tested in the retail sector. Sales staff from Cairo AG were able to accompany customers on their shopping trip from a distance and in person at the same time.14.03.2024
JD.com announced the launch of a suite of solutions for third-party merchants to boost revenues. This includes new AI services designed to reduce merchants’ operational costs.13.11.2023
Walmart and NBCUniversal announced a new commerce partnership that allows Bravo fans to 'shop the moment' on Peacock for the first time. Fans can shop directly from the retailer while tuning in to Bravo’s "Below Deck Mediterranean" season 8 the next day on Peacock.10.03.2023
12.04.2021
Last year, British luxury fashion retailer Burberry implemented a new store concept in which social media plays a prominent role. The store in Shenzhen is designed to offer an interactive and immersive shopping experience that merges the physical world with the online universe.10.07.2020
The opportunity to see, touch, smell, and experience a product live at the trade show booth is a one-of-a-kind experience. Yet sometimes it’s physically impossible to showcase all products.17.12.2019
Uta Goretzky of IFES talks in an interview about the global network of IFES, the great importance of EuroShop for the Expo and Event scene, the IFES Global Village, the IFES Development & Innovation Award and the current challenges of live communication.